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America in Color:

How JFK's Clever TV Strategies Helped Him Win the Election

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»The 1960s

How JFK's Clever TV Strategies Helped Him Win the Election

Short | 02:36

Seventy million people tuned in to watch America's first televised presidential debate in 1960. They were met with a well-prepared, well-dressed JFK who outshone his opponent, Richard Nixon.

On TV

    • Sunday
    • 8:00pm
    Jul 30
    • Sunday
    • 11:00pm
    Jul 30
    • Monday
    • 5:00pm
    Jul 31

More About This episode

The 1960s in the United States is a decade that played out on national television, decided a presidency, divided a nation about a war, and on July 20, 1969, declared a winner of the Space Race. Witness the dawn of modern America as it unfolded, through famous, and infamous, images and footage, shown in full color. From the drama of the Cuban Missile Crisis to the music of the Beatles, and from the March on Washington to the walk on the moon, we present the '60s like they've never been seen before.

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